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By completing this unit on Advertising you have taken your first step toward becoming a powerful consumer and a creative designer. You now have the ability to recognize how your feelings are manipulated through ads and commercials. Through your design work, you have entered the competitive and challenging world of the commercial artist and filmmaker. You have some idea how important your choices are to manufacturers of everything from food to vehicles.
Do artists have any responsibility for the impact of their persuasive ads? What kind of role do your choices, as a consumer, have to play in maintaining the present and future health of our planet?
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